Tim
Tim is an experienced entrepreneurial executive, having led and advised numerous non-profit and for-profit companies over his career—optimizing their performance by building revenue, profitability, and return on mission.
As both an executive and consultant, Timothy has well-established strategic and operational experience when leading both marketing and mass communications strategies. As the senior marketing executive at ThermoWorks, the world’s leading thermometer brand, Tim increased media exposure 1,300% by knocking on doors and building relationships with key publishing partners including the Food Network, Wirecutter (NY Times), New York Magazine, Bon Appétit, Epicurious, CNN, USA Today, and more. He also built a content marketing funnel from the ground up with chefs, writers, designers, photographers, videographers, SEOs, and more. He built and optimized inbound channels including organic, paid advertising, email, SMS, affiliate, and social media leading to 255% growth in digital revenues over 8 years.
His invaluable skills are born of bringing together specific expertise in a broad range of industries across the corporate, government, non-profit, and academic worlds.
Additional experience includes leading the reelection campaign of Governor Olene Walker, the first female Governor in the state of Utah, including executing branding and communications, advertising and collateral, events, and voter identification and registration efforts. Directing online content during the live webcast of the multi-million dollar fall line-up for ABC TV. Helping conceive, develop, build, and launch KiN2, a desktop, iPhone, and Google Play app connecting users to celebrities through common ancestors. And co-founding LeatherWood Press, an independent publishing company, profitable within the first eighteen months.
Timothy is also the author or Ghostwriter of 15 Published Books including: Turnaround: Crisis, Leadership and the Olympic Games by Mitt Romney, Reclaiming the Classroom: How America’s Teachers Lost Control of Education and How They Can Get It Back by Trenton Goble, and Thou Shalt Be Like a Watered Garden: Unlocking the Power of the Fast by Timothy Robinson.
He holds a BA and Masters (abt) from Brigham Young University.
Artificial Intelligence
At Brainy Marketing Group, Artificial Intelligence (AI) is treated as an essential team member, working alongside its award-winning designers and copywriters to enhance creativity and efficiency. AI assists designers in generating innovative layouts and prototypes, aids copywriters by drafting initial content and analyzing language patterns, and supports marketers through predictive analytics and customer segmentation. This collaborative integration of AI streamlines mundane tasks, fosters better team collaboration, and empowers BMG’s staff to focus on more strategic and creative aspects. By leveraging AI’s capabilities, BMG not only optimizes its workflows but also provide superior, tailored services to its clients, blending the best of human creativity and technological advancement.
Team
Over his years in entertainment, publishing, political campaigns, e-commerce, tech, and academia, Tim has built a network of incredibly talented freelance professionals, including award-winning copywriters and designers. These individuals form the backbone of BMG’s creative endeavors, bringing a rich tapestry of experiences and skills that enable BMG to deliver exceptional work across various domains. Your team of specialists will be chosen based upon the specific needs of your organization and your proposed campaign. Freelancers could include copywriters, designers, researchers, SEO specialists, social media managers, or PR experts, ensuring a holistic and integrated approach to each project. This blend of diverse expertise and creative prowess allows Brainy Marketing Group to offer innovative, tailored solutions to your marketing needs.